The #NoBindiNoBusiness Social Media Revolution Is Reshaping Advertisements
Social media today has become a potent tool for mobilising communities and sparking change. The #NoBindiNoBusiness movement that stemmed through socia…
Brands
Swipe Left Or Right? The New Tinder Matchmaker Feature Is Here
When on a dating app, you get a like, what is the first thing you do? Rush to your best friends to ask them what they think of the "liker's" profile? …
IRCTC To Offer Meal Delivery On The Go Along With Zomato
We live in such great times where technological advancement has grown by heaps and bounds. You could be sitting at home or at work, craving a certain …
The Makeup Giant Kylie Cosmetics Makes Its Way To Mumbai
The Chhatrapati Shivaji Maharaj International (CSMI) Airport of Mumbai turned pink on 17th October 2023 with the launch of Gen Z-favourite brands Kyli…
Netflix To Open Its Own Permanent Retail Outlets in 2025
If you're an entertainment buff wanting to experience their beloved Netflix series in real life, then this article is for you! Netflix has announced i…
Ravi Shastri Steals The Show In The Latest Bumble Campaign
Ravi Shastri is increasingly becoming a favourite of advertisers for his impeccable comic timing and his overall entertaining screen presence. In an i…
Goibibo Brings In Kareena Kapoor Khan For Its New Campaign
In a strategic move to enhance its digital presence, Goibibo, the popular online travel booking platform, has unveiled Kareena Kapoor Khan, affectiona…
Varun Dhawan Becomes The First Indian Brand Ambassador For Pedigree
In a heartwarming collaboration, Mars Petcare, a prominent player in the pet care and nutrition industry, has teamed up with Bollywood actor and devot…
Brands Celebrating India Vs. Australia Victory With Their Creativity
In our country, cricket is not just a sport, it is a religion in itself which is followed by crores of people. The game is deeply woven into India's c…
Self-Deprecating Humour: A Powerful Marketing Strategy For Ryanair
In today's competitive market, where companies battle for people's attention, some brands have found an unconventional strategy to outshine others: se…