Categories: Blogs

Disney+Hotstar says goodbye to ads with QUIX

India’s largest video on demand streaming platform Disney+Hotstar announces a new addition to its domain called ‘QUIX

Source: DisneyplusHotstar

Quix is a free to watch short video category created to provide entertainment to viewers during ad breaks or office breaks. By launching Quix Disney+Hotstar aims to retain the audience traffic. Viewers generally tend to leave the app during an ad break, but through Quix the platform feels that by using the new feature the viewers will stay on the app, skip ads and get entertained by the same.

As per the content being put out, Disney+Hotstar is eyeing daily short episodes restricted to 12minutes in length. Not much is known about the genres of shows being put out but one can only estimate that Disney + Hotstar plans to cover an extensive variety soothing to the likes of its viewers. Only time will tell how successful this addition is until then HAPPY WATCHING!

Siddhartha Dange
A fandom whiz weaving stories from neurons to frame a narrative while being a cerevisaphile and a patron for endless conversations.
Siddhartha Dange

A fandom whiz weaving stories from neurons to frame a narrative while being a cerevisaphile and a patron for endless conversations.

Leave a Comment

Recent Posts

THG India Just Turned One. The Numbers Say It Wasn’t a Quiet Year

The joint venture between The Hello Group and Sony Music Entertainment India celebrates a first…

35 minutes ago

Premanjali’s “I’m Not Afraid” Celebrates Fearlessness

Fear rarely makes for a good song title in mainstream pop. Premanjali's new single names…

5 days ago

Agu Stanley | The Nigerian Who Became Istanboss In India

There's a particular kind of internet fame that only happens when someone from one culture…

5 days ago

Manasi Mau On Rejecting Placements, YouTube Success, Pet Parenting, Sahil & Creator Life

Nine years ago, campus placement season looked the same for most engineering students in India:…

6 days ago

Soundous Moufakir’s Moromaa Hits ₹20Cr Valuation

Soundous Moufakir has spent the last few years building a name for herself in front…

2 weeks ago

Indrajit Lahiri: Founder, Foodka | Author & Entrepreneur

Q1. When you think of Kolkata, what's the first food memory that comes to mind,…

3 weeks ago