It is now more evident than ever that content creators hold a very important and influential place in the industry. The creator economy is growing significantly fast. With everything going digital, brands and businesses also look to partner with creators to reach their online target audience. From attending iconic sports events to walking the ramp at fashion week to breaking social media, an event is just incomplete without the presence of creators these days which only goes to show the impact they and the whole creator industry have.
“From The Creator-verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.
Sugandha Mishra and Dr. Sanket Bhosale are waiting to welcome their baby. They shared these super cute pictures from their beach photoshoot saying, “The Best Is Yet To Come…Cant Wait To Meet Our New Addition🥳“
An India vs. Pakistan match is always iconic with the whole country glued to their screens to watch it. Although, watching it LIVE is a surreal experience, that too when it’s an ICC World Cup match. That’s exactly how creators like Funcho, Bhavin, Griva Jain (bbuzzz08), Biswa, Neel, Saurav from Ourange Juice Gang, Jannat Zubair, Shubham Gaur, Naman Mathur (Mortal) and Aman Gupta felt when they witnessed the match at the Narendra Modi Stadium in Ahmedabad, Gujarat on Sunday, 15th October 2023.
Lakme Fashion Week was not just a star-studded event, it was also graced by many influencers and creators who walked for the top designers. We spotted Manav, Radhika Seth, Meghna Kaur, Niki Mehra Madan, Sakshi Sindwani, Sejal Kumar, Sukhmani Gambhir, Karron S Dhinggra (@theformal edit) and Mohak Narang on the LFW ramp.
In what turned out to be the biggest brawl on social media, the top YouTubers went head-to-head in a heavyweight grudge match. The internet witnessed two legendary matches- Logan Paul vs. Dillon Danis and KSI vs. Tommy Fury. Logan defeated Dillon in all six rounds and won easily while Fury lost to KSI.
Many Indian creators are making their own interpretations of the Girl Math trend. Kusha Kapila correlated many girly problems with maths in her classic humorous way. Srishti Garg chose a festive route to explain her girl math while Dolly Singh decided to drop truth bombs. She skilfully highlighted sensitive women’s issues like harassment and feeling unsafe at all times in her reel.
Ashish Chanchlani is one of the top YouTubers and content creators in India. He just crossed 30 Million subscribers on YouTube– that’s 3 crore people who appreciate his content! He is elated and extremely grateful for this milestone.
The India Gaming Awards Season 2 was held at the Westin Mumbai Garden City in Mumbai on Tuesday, October 17. The event recognized the most outstanding gamers, streamers, and gaming creators in the country. Some of the winners are as follows:
Stay tuned to learn more about what’s happening within the creator-verse. See you next week!
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