Netflix held its first-ever global fan event on September 25, 2021, TUDUM! Named after the first beat that one hears during any Netflix show or movie, the inspiration behind it was the first fan event of Netflix that took place in Sao Paulo, Brazil in 2020. From exclusive first looks, breaking news, clips, and trailers from over a hundred upcoming shows, films, and series to surprise appearances of the creators and stars, Netflix’s three-hour virtual event gained a never-seen-before fandom that was literally jam-packed.

Check out Netflix’s TUDUM here:

TUDUM featured over 70 films and series which included some of Netflix’s most popular returning seasons like ‘Stranger Things’, ‘Bridgerton’, ‘The Witcher’, ‘Money Heist’, ‘Cobra Kai’, as well as blockbuster films like ‘Red Notice’, ‘Don’t Look Up’, ‘Extraction’, ‘The Harder They Fall’, ‘The Old Guard’ and more.

TUDUM
Radhika Apte (Source: Netflix Newsroom)

Before the starting of the event, Netflix Asia wrapped up three exciting TUDUM Spotlights consisting of “anime and K-content to the latest and greatest in Indian series and films”, states Netflix Newsroom. Not only that, over 145 stars such as Dwayne Johnson, Radhika Apte, etc made their appearance in the event.

The teaser of Netflix’s TUDUM was released on August 25, 2021, with some popular stars making their appearance.

Here’s the full schedule of TUDUM that occurred previously:

Source: Netflix Newsroom

According to Netflix Newsroom’s data as of September 28, 2021:

  • “TUDUM and our pre-shows in Japan, Korea and India garnered over 25.7 million views across Netflix’s 29 Netflix YouTube channels, Twitter, Twitch, Facebook, TikTok and TUDUM.com.
  • Fifteen minutes after the show ended, the exclusive clips and trailers shared with fans had already generated 300 million views on social media. 
  • As of yesterday, the total number of views for TUDUM, pre-shows, clips,  trailers and other content generated by fans watching the event stands at almost 695 million views — with over 3.3B impressions across 184 countries.
  • Our talent and titles lit up Twitter, with #TUDUM rising to #2 worldwide and trending for several hours in 23 countries: US, India, Brazil, Italy, Spain, Mexico, UK, Panama, Guatemala, Colombia, Dominican Republic, Ecuador, Canada, Chile, Peru, Portugal, Argentina, Philippines, Puerto Rico, Venezuela, France, Malaysia, and Germany.”

TUDUM was a major hit among the fans and as usual, Netflix is always at the top with perfect finesse! For more details, tap HERE!

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Shatabdi Bhowmick
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