Reliance Jio, a prominent telecommunications company in India, has recently announced the launch of its Jio Bharat 4G phones, priced at an incredibly affordable Rs 999.
Jio Bharat phones are part of Reliance Jio's strategy to transition India from 2G to 4G, preparing for the upcoming Jio 5G services.
The Jio Bharat phones aim to cater to the needs of the entry-level market segment in India, providing affordable and accessible digital connectivity.
The Jio Bharat initiative aligns with the Indian government's Digital India campaign, which seeks to transform India into a digitally empowered society.
These phones come with pre-installed Jio apps like JioCinema and JioPay, offering users access to movies, sports, and digital payment services.
They are releasing two entry-level phones which have differences in design aesthetics as well as a few features.
This co-created with Indian manufacturer Karbonn features a mix of red and black colours with the Karbonn logo on the back and has a flashlight at the top.
This phone will be available in a blue colour, similar to the company's brand colour, and includes a headphone jack,.
Jio has also announced discounted recharge plans, starting at Rs 123 per month, to celebrate the launch of the Jio Bharat phones