We take you through dancer & content creator Awez Darbar's meteoric rise from a choreographer to an online sensation with millions of fans.
He began his journey by earning INR 10,000 dancing in a Power Puff Girl costume—a remarkable start.
Hailing from a musical lineage as the son of the famous music director Ismail Darbar, Awez made a name for himself.
Darbar began his career by uploading dance videos on Facebook, Instagram, TikTok, and later on YouTube in 2014.
One of his early videos, a dance cover of the viral song Pen Pineapple Apple Pen, gained over two million views & went viral.
Despite his father's desire for him to pursue music, Awez Darbar followed his passion for dance & has never looked back.
He started his journey when there were few dance content creators in India & YouTube was not as prominent as it is today.
Social media, particularly platforms like TikTok & Instagram, played a significant role in making dancing a viable career option in India.
Awez has broken traditional barriers & is now considered a celebrity in their own right, being managed by Dharma Cornerstone.
He says versatility, unique twists on trends, consistency, and audience understanding as content creation success.