From showcasing the raw passion of the beautiful game to promoting messages of unity, these campaigns have left an indelible mark on both football enthusiasts and casual viewers alike.
Paul the Octopus gained worldwide fame after successfully predicting the outcome of football matches involving Germany in Euro 2008.
They celebrated the FIFA World Cup 2022™ with a series of football-themed recipes and meal deals.
For the 2014 event, they released a series of animated commercials featuring anthropomorphic footballs going on exciting adventures.
This 2002 campaign featured a video of a doctor diagnosing a patient with "footballitis," a condition that causes people to be obsessed with the sport.
This campaign featured a series of videos that follow the story of a young footballer who is trying to make his way to the top of the game.
Sony's 2022 campaign featured a tour of the World Cup trophy around the world, giving fans the opportunity to see it up close.
They asked fans around the world to submit photos and messages through social media to create a massive flag that was displayed during the tournament's opening ceremony.
The ad featured a montage of images and videos of fans from all over the world interacting with the World Cup in new and innovative ways.