Zomato, a food delivery and restaurant agglomerator, quickly rose to fame with its unique services. They offer food reviews and information about restaurants including their menu and photographs and also deliver food to your doorstep. However, apart from curing our midnight craving, Zomato is known for tickling our funny bones with its witty marketing. From cashing out on things that are trending to creating new trends with Creators, Zomato has done it all. The newest being the Zomato Gold Dining Carnival.
In their latest campaign for the Gold Dining Carnival, Zomato has unleashed all the horses of creativity as it ropes in famous creators on Instagram to do the drill. The wit and the humour is touching the roofs this time as all these creators bring their best foot forward.
As a part of the Gold Dining Carnival, Zomato allows people to reserve a seat through their app and in turn enjoy excellent discounts. For the campaign, Zomato has partnered with many restaurants across cities in India.
While we are still getting over the ZoMAAto ZoMAIto debate which was all parts hilarious, Zomato drops another humorous explosion with their Gold Dining Carnival campaign. Even though all the posts under this campaign are excellent, we do a tough job by picking our top four creators to take on the Campaign.
Uorfi Javed
Known for her out-of-the-box thinking, Uorfi Javed’s clothes are one of a kind. The digital creators create fashionable clothing using the most bizarre things, sometimes food too. She is on the receiving end of many trolls but her I-don’t-give-a-damn attitude helps her sail through it all. She is also loved, respected and appreciated by many industry experts for her unique take on fashion. You can love her or hate her but definitely cannot ignore her.
Just imagine what happens when Uorfi’s innovative thinking meets Zomato’s clever marketing. Simple! It’s a riot! The post highlights a conversation between Uorfi and Zomato who complains to the latter about the unavailability of restaurant seats because of the Zomato Gold Dining Carnival. To apologise for the same, Zomato sends a hamper basket which Uorfi skillfully turns into an outfit. All we can do is bow our heads.
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Jim Sarbh
Jim Sarbh AKA the cutest cutie and the powerhouse of talent, is known for his stellar performance in various shows and movies. He portrays characters so wonderfully, it is impossible to think of them as fictional even for a second. His dialogue delivery is on point always and we are left applauding his talent every time.
This time Jim Sarbh takes on the laughter route with his take on the Zomato Gold Dining Carnival. Jim Sarbh walks into a restaurant trying to use his fame to get a seat but in vain. He tries his luck also as Nehra and Rishi Sunak but the Maitre d’ does not bulge. By the way, the similarity between Jim, Nehra and President Sunak is uncanny! After all these failed attempts, he realises it only takes a Zomato Gold Dining offer to get yourself a seat.
Mallika Dua
Mallika Dua is a content creator who needs no introduction. The treasure box of comedy, Ms Dua is known for portraying hysterical characters. Her Instagram page is an addiction and you cannot stop scrolling through it. Every line is a punch line and every punch line hits the bull’s eye.
Mallika Dua takes her rib-tickling humour to the Zomato Gold Dining Carnival. As she plays the loud, sensuous and dramatic lady we all love. A regular in restaurants, the lady is now struggling to find herself a seat owing to the huge popularity of Zomato Gold Dining Carnival. Better late than sorry, Mallika uses Zomato to save herself a seat.
Mithila Palkar
Mithila Palkar is a content creator who is known for her charming smile and her striking chemistry with her co-star Dhruv Sehgal in Little Things. Mithila brings happiness with her feel-good shows and stays with you for those comforting re-watches. Not limiting herself to acting, Mithila has a distinctive musical talent. She makes music with empty cups.
Using this talent, Mithila campaigns for the Zomato Gold Dining Carnival. In her soothing voice, Mithila asks everybody why are they staying back home when they can enjoy food at their favourite restaurants with huge discounts using the Zomato Gold Dining Carnival. The song is so addictive that you might keep humming it for the rest of your life.
All these content creators have definitely raised the bar for Zomato Gold Dining Carnival making it one of our most favourite digital campaigns.
If you are still unaware, go watch them now!