Brands

TikTok Takes Over The World Cup: Why FIFA Is Betting Big On Creators This Year!

In a year full of World Cup announcements, TikTok has proven to be one of FIFA’s most influential new partners.…

2 months ago

Ab Hoga Hisaab Is Coming Soon: Here’s What You Need to Know!

Ab Hoga Hisaab is not the kind of show that eases you in gently. From the very first glimpse, it…

2 months ago

Why Parul Gulati Is Our Ultimate Girl Crush

If there is one woman who can blend softness and savagery with perfect eyeliner, it is Parul Gulati. She works…

3 months ago

Why Creator Brands Leading The D2C Sector Makes Complete Sense

Creator brands are leading from the front in today's high-octane Indian D2C (Direct to Consumer) economy like never before. From…

3 months ago

Yuvaa and Snapchat Launch #CareNotControl for Teen Digital Wellbeing

Yuvaa and Snapchat Launch #CareNotControl to Redefine Digital Wellbeing Conversations In a world where “online” and “real life” increasingly overlap,…

5 months ago

Nailinit Express Launches India’s First Express Nail Bar at Jio World Drive, BKC

India’s Fastest Nail Bar Is Here: Nailinit Express Debuts at Jio World Drive, Mumbai Nailinit Express, India’s first-ever express nail…

5 months ago

MerchGarage Diwali Swag Sale 2025: Your Festival Wardrobe Just Got a Major Upgrade

Diwali is here, and so is the festival-first shopping spree you didn’t know you needed! MerchGarage, India’s favorite hub for…

5 months ago

How Sarah Sarosh Turned Coffee Obsession Into Impulse Coffees Brand

If you’ve ever wondered what happens when a creator’s love for coffee turns into a full-blown brand, meet Sarah Sarosh…

6 months ago

Why Conscious Mithaiwala Is the Guilt-Free Indulgence This Diwali

Yeh Diwali, Conscious Wali,  because what’s a festival without mithai? India’s festive season is incomplete without the sparkle of diyas,…

6 months ago

Festivals = Content Festivals: Why Brands Bet Big on Creators Every Festive Season

If India has one thing bigger than cricket, it’s festivals. From Navratri to Diwali, Eid to Christmas, the last quarter…

6 months ago