From Slow-Motion to Spotlight: Raghav Juyal’s Rise Through Struggle & Stardom
For many, fame looks like instant shining lights. But for Raghav Juyal, the road was slow-motion in more ways than one, one frame, one audition, one r…
Festivals Are Content Festivals: How Creators Own the Season
In India, festivals aren’t just celebrated at home, they trend online. Lights, music, food, fashion, laughter , everything finds its way onto our feed…
Outsky Releases Cinematic Indie EP Ittefaq, A Journey of Love and Self-Discovery
Outsky Chronicles a Cinematic Journey of Self-Discovery in New EP ‘Ittefaq’ Picture courtesy: Sofar Bombay ‘Ittefaq’ out on 3rd October, 202…
Sagar Kari: How Coffee, Travel & Music Built a Viral Curator
Some creators blow up with trends. Others build something timeless. Sagar Kari belongs to the latter. With over a decade of musical roots and an insti…
POV: Why POV Content Has Taken Over Your Social Media Feed
POV: You’re scrolling at 2 a.m. and another “POV” reel hits you right in the feels. Sound familiar? That’s because POV (point-of-view) content has …
What Your Navratri Colour Reveals About Your Inner Creator
Nine nights, nine colors, and let’s be honest nine opportunities to plan your OOTDs with scary precision. But here’s the twist: what if your Navratri …
Messy, Low-Effort Instagram Posts Are Winning, Here’s Why!
Once upon a time, Instagram feeds looked like moodboards. Perfectly colour-coordinated posts. Carefully chosen filters. The dreaded 3x3 grid t…
Why India’s Creator Economy Just Leveled Up in 2025
The creator economy isn’t just vibing anymore, it’s thriving. 2025 has turned into a blockbuster year for Indian creators, with jaw-dropping stats, go…
The Rise of Poetry, Stand-Up & Spoken Word Online
Scroll through your feed and you’ll notice something, people aren’t just laughing at memes or vibing to music anymore. They’re pausing. Listening. May…
If It’s Instagrammable, It Sells: The Aesthetic Economy of Creators
Let’s be real, half the time, we don’t buy something because we need it. We buy it because it looks cute on our feed. 📸 Whether it’s pastel coffee…