Surfing through the internet we caught up on some of the best, quirky, and emotional brand digital campaigns this week! From Nykaa and Limonata to Canva, these brands are bringing their A-game. Dive into the innovative strategies and eye-catching visuals that are setting the marketing world on fire! Let’s discover what makes these campaigns truly unforgettable.
Also Read: Creators Get Into The Wimbledon Spirit With Star Sports India
Nykaa 🤝 CID
In a unique and engaging marketing move, Nykaa teamed up with the beloved characters from the popular TV show CID! Can you imagine ACP Pradyuman and Daya promoting their skincare products? Well, they just did! The campaign video showcases the duo humorously trading in their crime-solving gear for skincare tools.
With their signature style and banter like “Kuch toh gadbad hai Daya!“, they investigated the common skincare issues like open pores and pimples, highlighting the importance of a consistent skincare routine.
Through this campaign, Nykaa aims to educate consumers about the essential skincare products, cleverly referred to as “CSMS” (Cleanser, Serum, Moisturizer, and Sunscreen). The CID duo’s entertaining and informative approach makes learning about skincare a fun experience.
Bisleri Limonata Brings In Aditya Roy Kapoor & Chunky Pandey
The heartthrob of Bollywood Aditya Roy Kapur and the father of another heartthrob Chunky Panday have come together for a refreshing new advertisement for Bisleri Limonata, a popular beverage brand.
The ad begins with Aditya trying to unwind on a beach, seeking some peace. However, his relaxation is short-lived as Chunky Panday, playing a vibrant and energetic shack owner, drops into the scene. Later in the scene, Chunky offers Aditya a chilled bottle of Bisleri Limonata, asking him if he wants to experience “double chill“.
The ad has generated a lot of excitement among fans, as they didn’t see this collaboration coming. Some fans have even taken to social media to comment on the absence of Ananya Panday, who was rumoured to be Aditya’s girlfriend. But Aditya and Chunky’s chemistry has added a fresh twist to the brand’s marketing campaign.
Heartfelt Memories With Canva ft. Ritvik Sahore
This is one of our favourite digital campaigns this week! Canva, a popular design platform, has launched a new campaign called “Dil Se Design Tak” (From the Heart to Design), featuring the talented actor Ritvik Sahore. The campaign aims to inspire individuals to express their creativity and bring their ideas to life through design.
The film highlights Canva’s user-friendly platform that empowers individuals to design from the heart, without requiring extensive design experience. Being a versatile actor, Ritvik’s emotional and heartfelt performance lifts the entire ad film for us. He acts as an inspiration to a new generation of designers to explore their potential and create something remarkable. We all want a colleague like him!
In a world where creativity knows no bounds, these ads have redefined the art of storytelling. From the unexpected duo of ACP Pradyuman and Daya solving skincare mysteries to Aditya Roy Kapur and Chunky Panday‘s refreshing beachside banter, and Ritvik Sahore‘s inspiring call to design from the heart – each campaign has left an indelible mark on our minds. Brands have proven that with imagination and innovation, and with unlikely pairing, one can create something truly unforgettable.
Let us know in the comment section below, which one was your favourite!
