Social media today, is dominated by content creators. They have revolutionised the way viewers consume content and interact with brands online. Businesses and brands now depend upon the impact of creators/influencers to reach their target markets. Their presence at every event is inevitable which only goes to show the power they hold. From being social media stars to crossing newer career milestones, content creators have definitely come a long way.
“From The Creator-Verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.
Viraj Ghelani‘s debut Gujarati movie as a lead dropped in theatres on May 31. He arranged a special movie screening for Jhamkudi in the theatre. Firsts are always important and to celebrate this he invited his first friends, first college friends, and first office friends. We spotted Neel, Yashaswini Dayama, Aisha Ahmed, Ayush Mehra, Rohan Shah, and RJ Karishma, amongst others. “Every thing was first on 1st June 2024♥️” wrote Viraj in his heartfelt caption.
On the occasion of World Environment Day, Vantara urges everyone to start creating a happier, healthier planet. Creator and actor Kusha Kapila took the pledge to become a Vantarian along with celebrities like Janhvi Kapoor, K L Rahul, Ajay Devgn, Bhumi Pednekar, and Varun Sharma. They have joined the movement to consciously adopt new habits that aid the conservation of nature and wildlife.
“I pledge to do my bit, and you do yours 🌱 whether it’s participating in a local cleanup, advocating for environmental policies, or simply spreading the word, every effort counts,” wrote Kusha.
A bucket list moment and a once-in-a-lifetime experience for all Real Madrid fans would be to watch them play LIVE in a final at Wembley. This dream came true for Manav Chhabra as he flew to London to watch the UEFA Champions League Final LIVE at the Wembley stadium with Heineken India! He met the legend Roberto Carlos and saw Gareth Bale too.
“The atmosphere gave me chills & I have never seen such a strong fan base live in action, cheering and hooting for their team! 🤯♥️” said Manav.
Nikunj dropped his passion project “Garam Masala” on his YouTube on May 14. It’s a hilarious spinoff of the OG movie featuring Twarita Nagar, Divya Gupta, and Vrushali Jawale. Given the overwhelming response and feedback he received, Be YouNick dropped Part 2 of the series today. He wrote heartfelt messages about being back on YouTube, his home ground, on his Instagram.
Rohit Sukheja and Kanupriya Gupta hosted a meet-up for their fans at Lord of the Drinks in Powai with Kingfisher Ultra. It was one of the most special nights for them and they are already planning another one for those who missed it.
The gorgeous fashionista Nitibha Kaul closed the show for designer Sunidhi Garodia’s beautiful showcase at the Times Lifestyle Week held in Delhi. She walked the ramp as the showstopper donning a stunning modern sari. “The little girl who used to once dream of walking the ramp would be so proud 🥹” wrote Nitibha in her post.
Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, has teamed up with artists Santanu Hazarika and Abhishek Paatni of NoughtOne to showcase a streetwear collection that draws inspiration from the design and colours of the Mahindra XUV 3XO. Pratiksha Shetty absolutely killed it as she walked the ramp donning NoughtOne, amongst other models.
When Anish Bhagat struck up a conversation with his building’s security guard Byas ji, he learned that his son had abandoned him. Anish asked Byas ji what is his one wish to which he said that he wanted to visit the Ram Mandir in Ayodhya. Bhagat immediately booked their flight and took his security guard to the temple, making his and our day!
Stay tuned to learn more about what’s happening within the creator-verse. See you next week!
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