from the creator-verse content creators social media influencers Instagram YouTube weekly catch-up
Content creators hold a very influential place in today’s day and age. The creator economy is growing at a rapid pace. With everything going digital, brands and businesses are eager to collaborate with creators to reach their online target audience. From being social media stars to achieving newer career milestones to bagging awards, the growth of the content creation industry as a whole only goes to show the impact they have.
“From The Creator-verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.
Prajakta Koli a.k.a MostlySane dropped a post with Diljit Dosanjh, sending the Dum Dums into a frenzy. We can’t wait for the “Real Talk Tuesday” episode to drop!
MrBeast is working on his biggest video yet featuring the top YouTubers and streamers. CarryMinati and iShowSpeed shared glimpses of their meeting with the biggest YouTuber in the world. “This was so much fun, let’s do it every year,” wrote Carry.
MrBeast put up a post with Speed with the most hilarious caption, “I met Messi’s biggest fan.” He gave us a sneak peek into a Wipeout-like game Speed played.
India Vs. Pakistan matches are always the ones all cricket fans look forward to. And the T20 World Cup match on Sunday was a total nail-biting experience. We spotted creators like Funcho, Raj Shamani, Ruhee Dosani, Karan Sonawane a.k.a. Focused Indian, Neel, Saurabh Ghadge, Aashna Shroff, RJ Abhinav, and Sameeksha Takke watching the match LIVE in New York.
Content creators like Unnati Malharkar, The Vixen Show, and Muhammed Riswan the freestyle artist, joined hands with Olympic Khel. They replicated the Let’s Move India campaign’s fun hook step and urged the viewers to join in too. This is Olympic Khel’s way of getting everyone to cheer loudly and proudly for our athletes on the road to the Paris 2024 Olympics.
Mayur Jumani made a super cool anthem called ‘Khelega India’ with Bhajji Paaji a.k.a. Harbhajan Singh! We never knew we would hear Bhajji sing! “Play it loud, sing it proud, and cheer for the men in blue as they conquer the T20 World Cup,” wrote Mayur in his caption.
With “Luv Ki Arrange Marriage” set to release on ZEE5 on June 14, the stars of the film are currently engaged in promotions. Avneet Kaur and Shehzaan Khan came together to shake a leg on the movie’s song “Jab Bhi Naachey.”
The 82oE‘s Tira launch event was one of Deepika Padukone‘s first public appearances after her pregnancy. The mum-to-be looked so radiant as her skincare and beauty brand 82oE got launched on the Tira app. Nagma Mirajkar got to have a fun chat with DP. She had a lot of fun playing “hit or miss – this skincare edition” with the actress.
Palmolive India invited content creators to come indulge in their Palmolive Bodywash Experience Zone. Apoorva a.k.a The Rebel Kid, Ritvi Shah, Prableen Kaur Bhomrah, Srishti Garg, Juhi Godambe, and Leisha Patidar documented their experience while trying their range of products.
This was an absolute dream come true for Varun Thakur. He is hosting the cricket show for Disney+ Hotstar during this T20 World Cup 2024. “Cant wait to experience the thrill of live TV. Catch me along with a host of other comedians & experts,” wrote Varun in his caption. He was joined by Rohan Joshi and Ishant Sharma during the India Vs. Pakistan match on Sunday.
Ace comedian Sumukhi Suresh was seen in a new avatar for Nykaa recently. Taking charge as “Beauty Machine Jasleen“, she brings solutions for common skin problems in her humorous style as a Nykaa News host. Sumukhi reveals Niacinamide to be the solution and takes viewers through the many products on Nykaa that have Niacinamide in them.
Amazon miniTV dropped the trailer of its upcoming series Sisterhood yesterday. The series delves into the lives of students at an all-girls convent school, following 4 friends – Zoya, Nikita, Ann and Gargee. Sisterhood boasts a stellar cast, including Anvesha Vij, Nitya Mathur, Bhagyashree Limaye, and our own Nidhi Bhanushali a.k.a Ninosaur. This girl gang embarks on a journey of friendship, self-discovery, and adventures while experiencing a spectrum of emotions and experiences.
Amazon miniTV is on a roll, dropping one show after the other. They dropped the news of starting the shoot for a new project titled “Lafangey“. It will feature digital stars like Barkha Singh, Saloni Gaur, Gagan Arora, Anud Singh Dhaka, and Harsh Beniwal.
Hosted by comedian and roast master Aashish Solanki, “The Pretty Good Roast Show” was a devilishly fun watch. After six episodes, they finally released the 7th live-taped show on YouTube featuring creator and actress Kusha Kapila. She was brutally roasted by the roast panel featuring comics Gurleen Pannu, Shreya Priyam Roy, Aditya Kulshreshth (@kullubaaazi), and Samay Raina (@maisamayhoon). Kusha, in turn, roasted them back making this a LOL-worthy show.
“I’ve never seen three bestfriends with the same dressing aesthetic”, says the reel POV. And this girl gang – Leisha Patidar, Jhanvi Bhatia and Nupur Sanon prove the POV right as they showcase their vastly different outfits.
Shivam Bhardwaj a.k.a ‘The Guy In A Skirt‘ opened the show for designer Allie Sharma at the Delhi Times Fashion Week. From doing catwalks in Mumbai local trains to walking the ramp at the DTFW is just iconic! Moreover, Shivam did his own makeup for the fashion show!
Netflix India took content creators Awez Darbar, Krutika a.k.a The Mermaid Scales, and Kusha Kapila to Seoul, Korea. From travelling around to shopping to playing in a casino to fancy dinners, they had a blast on the trip. The creators were not allowed to disclose the purpose of their trip while they were there, so we’ll just have to wait to know more.
Stay tuned to learn more about what’s happening within the creator-verse. See you next week!
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