India has taken an extraordinary leap in the world of content creation in the past few years, transforming the entertainment scene today. Fueled by the need to create relatable content and engage the audience, the creator industry has blossomed into a powerful and influential force.
With everything going digital, brands and businesses too wish to partner with creators to reach their online target audience. From YouTube sensations and podcasters to social media influencers, India has become a hotbed of creative talent, producing diverse and engaging content across various genres. The increasing global recognition speaks to their reach and influence amongst the masses.
“From The Creator-Verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.
From being a radio jockey to one of the top entertaining creators RJ Mahvash has come a long way. She turned producer for the movie ‘Section 108‘ last year. And now, she is set to debut as a lead actress for the first time in Yash Patnaik’s next Amazon miniTV series!
Sharing this amazing news with her 1.3 Million followers on Instagram she wrote, “Mere achievements pe mujhse zaada tum log khush huwe ho hamesha , islye tum sab se share karne mein alag khushi hoti hai. Though I am so out of words at this announcement, I would just like to thank you all for being a part of my journey , my life. And everything.”
This fashion, lifestyle and travel influencer found the man of her dreams in Swadheet Chaturvedi, Chief Architect at Grotech Landscape. Sana posted pictures of her surprise proposal while boating in London where she’s seen flaunting her ring with the caption, “Yes, yes, a thousand times yes. 🤍💍” The lovebirds look adorable together and we wish them all the love and luck for a beautiful future ahead!
Sa Re Ga Ma Pa is back on Zee TV now. RJ Princy attended the show launch event where she interacted with Guru Randhawa who is one of the three judges on the show this season. Princy made sure to make Guru laugh with her lame jokes using music lyrics. We also spotted Saurabh Ghadge and Danny Pandit at the event.
We’ve all grown up watching Lily Singh‘s videos. It’s so heartwarming to see her use her voice and platform to make a difference in the world. Lily has been working to bring gender and social equality to the forefront through her nonprofit Unicorn Island Fund. She is now appointed as a United Nations Sustainable Development Goals (SDG) Advocate. “I’m excited to continue working, learning, and serving as best I can 🙏🏽 Let’s go @unicornisland 💜” wrote Lily in her post.
Amazon Fashion India wants you to get ready to ‘Fashion Up‘ your wardrobe with fashion experts like Divyak D’Souza, Siddharth Batra, Shereen Sikka a.k.a Shereenlovebug & Juhi Godambe. Amazon Fashion Up S4 is here with elevated looks for every occasion curated by stylists and fashion experts!
The Chief Minister of Maharashtra, Eknath Shinde brought Bappa home and celebrated the State’s most loved festival with grand fervour. Many celebrities and public personalities were invited to the CM’s residence to seek Lord Ganesha’s blessings. Nikunj Lotia a.k.a Be YouNick was one of the creators who was grateful to experience their warm hospitality and witness the festive spirit at its finest. We spotted Orry there as well.
This electrifying dancer has taken over the United States of America. Sonali Bhadauria is bringing her signature bold and energetic routines to the States for the whole of September until October 5. Covering 13 cities in a month, this woman is living and breathing dance! Her fans there are beyond elated to experience her magic IRL!
Stand-up comedian Abishek Kumar is set to play the lead in ‘Thalaivettiyan Paalayam,’ the Tamil remake of the hit series ‘Panchayat.’ He will be reprising Jitendra Kumar’s role of ‘Abhishek Tripathi’ in the original. Featuring Chethan and Devadarshini in key roles, the TVF show will premiere on Amazon Prime Video on September 30, 2024. Will this Tamil version live up to its Hindi counterpart’s hype? Let’s wait and watch.
Stay tuned to learn more about what’s happening within the creator-verse. See you next week!
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