Categories: Blogs

Reason Behind Instagram Launching a Lite Version of The App

Instagram launched its second version, Instagram Lite in 2020. By March 2021, more than 170 countries had access to it. According to Facebook Newsroom, Michelle Lourie, Product Manager, “and her team in Tel Aviv developed Instagram Lite in collaboration with a New York–based team including Instagram engineering, product, design and research.”

To shed more light on it, Instagram’s @design shared “Why our team designed a second version of the Instagram app.”

As per Instagram’s @design, Instagram Lite provides “a lightweight IG experience on Android, uses the pioneering technology behind Facebook Lite.” This app is specifically built for people living in rural and remote communities, areas that are facing slow connection and expensive data. To sort their issue, Instagram Lite not only comes with less data but less space too!  

According to Facebook Newsroom, “What the team came up with is an app that requires only 2 MB to download on Android — considerably less than the full-size version, which was closer to 30 MB — but retains the key features that people using entry-level devices want.”

Source: Facebook Newsroom

With simple usage, the features of the app can be handled easily by new users too. Putting more focus on video and messaging tools, the design team worked to retain Instagram’s beauty as well as kept in mind the problems of poor connectivity and slower networks. Later, the dark mode was also made available for a more private experience.

Facebook Newsroom states, “To keep performance reliable, the team removed much of the ornate, data-rich animation, such as cube transitions and the AR filters people can apply to faces. However, they kept features that could deliver joy with less data, like GIFs and stickers. They also got rid of certain icons that do not make sense to new digital users. For instance, a trash can icon did not resonate as a symbol for getting rid of something, but an “X” rang clear.

Source: Facebook Newsroom

After updating the necessary features that the community needs, Instagram’s design team is now working on the Reels tool. Some places already have access to it, but Instagram is going to make it global soon. For more information about Instagram Lite, tap HERE!

Shatabdi Bhowmick
Playing with words is my hobby, and putting it in black and white is my passion! Welcome to my world of digital fantasy, where creativity and originality matters.
Shatabdi Bhowmick

Playing with words is my hobby, and putting it in black and white is my passion! Welcome to my world of digital fantasy, where creativity and originality matters.

Leave a Comment

Recent Posts

National Authors’ Day Special: Harshita Gupta a.k.a Soharshi On Her Debut Novel ‘Unloved’

Dealing with heartbreak, learning to let go and trying to move on has got to…

1 day ago

Revant Himatsingka A.K.A FoodPharmer: A Voice Brightening The Health World

Diwali celebrates the triumph of good over evil. On this special occasion, we wish to…

1 day ago

The Khooni Monday Horror Stories You Need To Hear This Halloween On The Social Nation Show

The hub of all things digital, Social Nation is on a quest to bring you real stories…

2 days ago

The Diwali Home Makeover Hacks You Need To Know Ft. Interior Designer Sonika Khurana Sethi

Didn't most of you spend the past weekend doing 'Diwali ki safai' at home? Do…

4 days ago

ZARA X Jayesh Sachdev New Collaboration ‘Reverie’ Is More Than An Artwork, It Is An Experience

To celebrate the joyful spirit of Diwali, Zara joins forces with the renowned multidisciplinary local…

1 week ago

Indian Actor and Content Creator Viraj Ghelani Goes International: Takes His Gujarati Stand Up Show To London and Leicester

Marking his standup debut in May, Viraj Ghelani is now all set to entertain the…

1 week ago