Guest Post: Redefining the celebrity quotient in the burgeoning creator economy
The community of social media influencers is increasing and now includes a newer variety of players who may not even be a celebrity, writes Efficacy W…
Digital stars Siddharth Nigam, Avneet Kaur & more join Alia Bhatt in Lay’s Wafer Style ‘s #TheThinPossibleChip campaign
Lay’s has launched a digital campaign for its recently introduced thinnest range of chips - Lay’s Wafer Style. Aptly titled ‘#TheThinPossibleChi…
Michael Keaton, Maggie Q starrer ‘The Protégé’ premieres on Lionsgate Play
With the new year comes a bounty of movies and series to stream. Lionsgate Play premieres ‘The Protégé’ – an action espionage thriller with pulse-poun…
Instagram introduces ‘Subscriptions’ to help creators earn recurring monthly income
At the start of the year, Adam Mosseri, Head of Instagram had notified users through a video message that the platform looks forward to fccus primaril…
Plum launches campaign for beauty content creators to work closely with the brand’s marketing team
Plum has announced the launch of its content creator program the #PlumSquad. The nationwide hunt will provide a platform for budding creators to chann…
‘Booming Digital Stars’ was ideated in 2018 at Gurugram’s Galleria Mall; Authors Harsh Pamnani and Manish Pandey share BTS anecdotes
The book, 'Booming Digital Stars' was launched in December 2021. Although, the buzz refuses to budge. Authors, Harsh Pamnani and Manish Pandey aimed t…
IVM Podcasts launches Parenting show – ‘Big Talk About Tiny Humans’
IVM Podcasts has announced the release of its latest podcast ‘Big Talk About Tiny Humans’, a weekly talk show for parents, caregivers, and educators -…
Dice Media’s What the Folks! finale aims to showcase realism at its best
A show that gave us a very interesting take on modern-day relationships with in-laws, What the Folks! Is all set to make a comeback with a brand new s…
Here’s a quick glimpse of each moment you’ve loved about ‘This Is Us’ as the final season goes on air
It is always hard to bid adieu to a show you have laughed and cried with over several years. This Is Us, was one such show that will forever be w…
SN Spotlight: Following trends is the new normal but being real and authentic stays classic forever- Ramsha Sultan
An MBA and communication engineer turned content creator, Ramsha Sultan has aced the space she dwelled into. Her Youtube page has amassed more than on…