TikTok is making headlines yet again with the launch of its new app, Whee. Promising to bring a fresh twist…
When brands become self-aware, they end up resonating with the masses. For the first time, OYO, a multinational hospitality chain…
With Father’s Day just around the corner, all brands are hard at work launching one campaign after another. In a…
The global icon sure knows how to wow her desi audience, especially with her trendsetting style and friendly nature. In…
In the dynamic world of social media, Instagram influencers have become pivotal in shaping consumer behaviour and brand perception. As…
Armaan Malik, the internationally renowned singer-songwriter, has launched the second edition of his exclusive 'in the AM' limited edition merchandise…
The Tribeca Film Festival is back this year with a whole new edition that promises to be a game-changer for…
Flipkart's Spoyl has launched an innovative campaign, #SPOYL, to capture the attention of GenZ shoppers. This campaign, featuring a blend…
Sustainable living is the need of the hour. L'Oreal India x Garnier India understands that fully and thus, organised a "Beach…
Content creators are everywhere today. From events to brand collaborations to film promotions, the presence of creators and influencers is…