Brands

Snapchat Launches New Campaign: ‘Less Social Media, More Snapchat’

Social media platforms have recently been on the radar for all the wrong reasons. While Meta CEO Mark Zuckerberg issued…

2 years ago

Coca-Cola Introduces Label-Less Packaging Trial for Sprite and Sprite Zero

Coca-Cola has raised the curtains over an innovative trial initiative aimed at reducing packaging waste and simplifying recycling processes for…

2 years ago

End of an Era: Fever FM Shuts Down Operations

In a surprising turn of events, popular radio station Fever FM, owned by Hindustan Times, announced that it will be…

2 years ago

Google Focuses On Inclusivity In BTS Video of Super Bowl Ad for Pixel 8

Tech giant Google is gearing up for the Super Bowl with its latest ad for the Pixel 8 smartphone, showcasing…

2 years ago

DBS Bank Educates GenZ On Budget With ‘Sounds Of Budget’

DBS Bank India has once again taken a unique and creative approach to demystifying the Union Budget for the younger…

2 years ago

A Look Back at Mark Zuckerberg’s Apology Timeline

Mark Zuckerberg, the CEO of Meta Platforms (formerly Facebook), has become a familiar face in the realm of public apologies.…

2 years ago

Netflix’s “Killer Soup” Makes Brands Have A Billboard Banter And Social Media Is Loving It

With the world having moved to digital very rapidly, one would think that traditional methods of marketing and advertising might…

2 years ago

Mentos Ropes In Orry For Their Popular ‘Aam Zindagi’ Campaign: A Review

Mentos, the brand known for its quirky advertising, has recently launched a new campaign featuring internet sensation Orry. The collaboration…

2 years ago

Good Glamm Group Secures Exclusive Three-Year Partnership with Dharma Productions

In today’s date and time, collaborations have become the go-to marketing strategy for a brand to increase its reach. In…

2 years ago

Cleartrip Taps Into The Power Of Spirituality With ‘Darshan’ Destinations

A strong marketing taps into the blowing winds and moulds its strategy accordingly. In a tactical move to capitalise on…

2 years ago