In today’s world, social media is widely dominated by content creators. They have revolutionised the way viewers consume content and interact with brands online. Businesses and individuals are becoming more aware of the effectiveness of online content and the impact creators/ influencers have on their target markets. Consequently, there is a rising need for these innovators. The fact that no event seems complete without the presence of these creators only goes to show their reach and influence. From being social media stars to featuring in and promoting movies, from releasing a music label or a chat show to winning awards and attending events as panelists, creators have come a long way.
“From The Creator-Verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.
Kusha Is On Roll
Second movie announcement in a month? After “Thank You For Coming,” Kusha will be starring in “Sukhee” next alongside stars like Shilpa Shetty, Amit Sadh, Pavleen Gujral, Dilnaz Irani, Chaitannya Choudhry and more. The movie will be released in theatres on 22nd September followed by a OTT release on Netflix. We can’t wait for the trailer to drop!
Also Read: Vassundhara & Karan: Painting Their Love in the Digital World
Creators At Guns & Gulaabs’ Premiere
Rohan Joshi a.k.a “mojorojo” hosted the premiere night for Netflix‘s Guns & Gulaabs. In his signature satirical style, he interacted with the many cast members and celebrity attendees including Yashaswini Dayama, Ayush Mehra, Rohan Shah, Babil Khan, and more.
Yashraj Mukhate Launches His Music Label
Upon completing 3 years of being known for his talent, Yashraj Mukhate launched his own music label YM Originals. “Apne khudke gaane release karne the bohot din se apne channel pe. Aur mujhe laga ye 3rd anniversary sahi time rahega iske liye,” he said. Yashraj released his first song “Rasmalai” under his label on 21st August 2023. He calls this song a love letter to his most favourite dessert.
Nikhil Taneja Announced “Be A Man, Yaar!”
With Yuvaa focusing on “Men’s issues” this year, they have been undertaking many initiatives to create awareness about the same. And in a welcome move, Nikhil Taneja announced his new chat show “Be A Man, Yaar!” Explaining the show he said, “In a dream come true for me, I have had the privilege and opportunity to speak to 10 such men.. and some women.. in a first-of-its-kind chat series on what it means to Be A Man, Yaar!“
“AP Dhillon: First Of A Kind” Premiere Night
Amazon Prime‘s newest show, AP Dhillon: First Of A Kind, was a highly anticipated one – the story behind the ace musician AP Dhillon and Shinda Kahlon. The premiere night of the show was a star-studded event, attended by the likes of King and Baadshah. Creators and influencers Ruhee Dosani, Alaviaa Jaaferi, and Orry were present to support him. AP Dhillon’s rumoured girlfriend Banita Sandhu who features in the extremely cute “With You” music video, was also seen at the screening.
Komal Pandey Wins An ET Award
Komal received the Unrivalled Fashion Influencer Of The Year award from ET. “Last night was truly magical as I was honoured by @the_economic_times at the ET leadership & excellence awards,” Komal mentioned in her caption.
Influenzer2k23
InfluenZer2k23 held the biggest influencer event for Gen Z influencers on August 19, 2023. It was a great opportunity to learn, collaborate, and network with fellow influencers from all kinds of diverse niches. Sai Godbole was one of the many creators who attended this mega event.
“Akeli” Premiere
Cloutpocketaces got the chance to attend the premiere of Nushrat Bharucha and Tsahi Halevi starrer “Akeli.” The creator attendees include Ayush Mehra, Neel, Hamza Syed, Milioni Jhonsa, Juhi Bhatt, Kayuri Bafna, Sanjana Karvir, Hiranshi Sanghavi, Sahzad Shaikhh, Shaily Vora, Shruti, Crictoons, Janessa Lakhani, Anshul Sharma,
India Web Fest
Season 5 of India’s biggest OTT and Web Entertainment Conclave – India Web Fest was held on 22nd August, 2023 in Mumbai, in association with One Digital Entertainment, TVF, Shemaroo, and others. Many creators and influencers from various genres attended the fest as speakers including Neel, Anmol Sachar, Mrunmayee Lagoo Waikul, Ahsaas Channa, Goldie Behl, Priyanka Sinha Jha, and more.
Taaruk and Ahsaas In “Kaise Banu”
Taaruk dons many hats and the one as a singer is one of our favourites. His new music video “Kaise Banu” features him and Ahsaas under Hitz Music label. The soothing track is a cute visual treat as well.
MostlySane At IIT Bombay
Prajakta was at IIT Bombay‘s Energy Club event, in association with Energy Swaraj Foundation, to speak about climate conservation amongst a panel of esteemed speakers. She attended the event as a Panelist for a pivotal discussion titled “Spreading and Speeding up the Climate for Action: Dispelling Ignorance and Nonchalance.” They also launched the book “10 Actions For Climate Correction” at this 1000 Days 1000 Hopes mega event.
Swadesh Samaan Awardees
Finwoman Neha Nagar and “gitasegyaan” fame Janhvi Singh are some of the creators who were honoured with the Swadesh Samman Award by the Ministry of Health and Family Welfare at Vigyan Bhawan, Delhi for their worthy contribution as creators.
Stay tuned to learn more about what’s happening within the creator-verse. See you next week!
