Today, social media is dominated by content creators. They have revolutionised the way viewers consume content and interact with brands online. Businesses and brands now depend upon the impact of creators/influencers to reach their target markets. Their presence at every event is inevitable which only goes to show the power they hold. From being social media stars to crossing newer career milestones, content creators have definitely come a long way.

From The Creator-Verse” is Social Nation‘s weekly round-up of everything that’s happening within the ‘Creator industry’.

Prajakta & Sonal Groove To ‘Leta Jaijo Re’

What a treat to watch our favourite Prajakta Koli a.k.a. MostlySane match her moves to Sonal Devraj a.k.a Bhaiyajismile to Coke Studio Bharat’s new banger track ‘Leta Jaijo Re!’ They were such a vibe, we kept watching on loop!

Tanzeel Dropped His New Single

Creator, songwriter and singer Tanzeel Khan and acclaimed musician Hasan Shah teamed up for their latest new single, “Neendran Di Chor.” The song follows the story of a traveller and a high-born individual who are drawn to a mysterious beauty known by many names, like Genie and Djinn. “The magic we felt while making this track is something I hope everyone feels when they listen to it,” said Tanzeel.

Also Read: Samsung Galaxy Unpacked 2024: Creators Get Hands-On With New Tech

Kusha Announces Her New Show

Kusha Kapila has been acing the digital screen with her content and acting. She will be seen in Disney+ Hostar‘s “Life Hill Gayi” next starring alongside Divyenndu. They both play siblings in the show and in true brother-sister fashion they were bickering while announcing the show. How excited are you to watch this unique pair?

Aastha, Jigar & Dev Recreate SOTY’s “Radha”

Remember the iconic track “Radha” from the OG Student of the Year featuring Alia Bhatt, Varun Dhawan and Siddharth Malhotra? Well, Radha 2.0 just dropped with creators Aastha Shah, Jigar Thakkar, and Dev Raiyani! And it’s safe to say the trio absolutely killed it! Their moves floored us and now we want more of them!

Dhairya Gandhi Drops A Wild ‘AR Wedding’ Edit

In a sea of Ambani wedding content, this reel by Dhairya totally stands out! He dropped some ‘unseen footage’ from the ceremonies which were basically very skillfully edited clips of him placed between the celebs. From posing with the Kardashian sisters to dancing with Vicky and PeeCee to chilling with Ranveer, his reel makes for a very entertaining watch!

FilterCopy Vs. Vicky Kaushal Ft. Chandni

With ‘Bad Newz‘ we also had ‘bad jokes’ coming in as Vicky Kaushal took FilterCopy‘s ‘You Only Laugh Once‘ Challenge. Chandni Bhabda and Vicky were seen throwing bad PJs at each other with the aim of making the other person laugh out loud! Was Chandni in the lead or did Vicky make her ROFL? Watch the video to find out:

Surabhi-Samriddhi Get Their Own House

The twins Surabhi and Samriddhi a.k.a Chinky Minky dropped a big announcement on their Instagram recently. They bought a new house “Sukoon.” Talking about this achievement in their emotional post, they wrote, “Mehnat ka fal meetha hota hai, itna meetha hota hai ye nahi pata tha. Pehle kadam pe hi sukoon mil gaya, toh ghar ka naam sukoon kaise na rakhte..” How beautiful is that!

from the creator-verse creator content surabhi samriddhi chinki minki weekly catch-up

Niki At The OPPO Launch

Niki Mehra Madan witnessed the launch of the OPPO Reno 12 series at their mega launch event. She checked out various aspects of the stunning phone like the dynamic AI features, fun avatars, trendy colours, and much more!

Stay tuned to learn more about what’s happening within the creator-verse. See you next week!