Keep in touch with your neighborhood as a local business, especially when people in need of assistance from reliable sources. Like if their dog is (long) overdue for a trip to the groomer, their teenager is anxious about their next math test, or they urgently need to schedule an appointment with a dentist. “That’s where Local Services Ads comes in. And now, more than 70 types of businesses can use Local Services Ads to reach people who need help from someone nearby.” wrote Google Blog.
You may advertise your services at the top of Google Search results pages with Local Services Advertising, and you’ll get good calls, messages, and appointment requests in the locations you specify. Also, you can manage your leads and track performance effortlessly, including listening to call recordings with potential clients.
On your computer or using the Local Services Ads mobile app, you may manage your listings as well, such as changing your service regions and hours. While doing so, potential clients can examine information about your company, read reviews, peruse images, contact, message, or book2 directly from your advertisement.
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Local Services Ads began with home services, and are currently accessible for more than 70 other kinds of service areas and storefront businesses. Education, human care, animal care, wellness, and health care are among the five recently introduced categories.
Make your company stand out by using a badge of trust
Verified badges can make your business more distinctive. While non-home service providers can acquire a Google Screened or License Verified by Google badge to show on their ads, home service providers can get a Google Guarantee badge. These badges give prospective clients the assurance they need to hire your services by demonstrating that you are a fully licensed and vetted, Google-backed company.
Keep checking Local Services Ads, if you don’t see your industry yet is what Google suggests. They are working on ways to broaden its offering as the need for dependable local services grows and more companies look for ways to attract new clients.