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boAt & Swiggy Instamart Brings ‘Misheard Lyrics’ By Hoezaay To Life

Ever misheard a song lyric and thought, "Wait, what?" For instance, Soni de Nakhre's song lyrics, “Candy pawn puppy jam…

2 months ago

In The Business Of Content Or Making Content For Their Business? Know These Successful Entrepreneurs And Creators

Digital media has changed the landscape of the corporate and entertainment world. The two coincide now. Today’s digital-forward ecosystem has…

3 months ago

KKR Lift The IPL Trophy After 10 Years: Brands Celebrate

While the Indian Premier League (IPL)'s finale wasn't a nail-biting thriller, it sure was a heartwarming end to a team's…

6 months ago

The New boAt Campaign Sparks A boAt Versus Apple Feud On The Internet

In the fiercely competitive world of technology and consumer electronics, brands often employ innovative strategies to gain an edge. Recently,…

8 months ago

The Sharks Share Their Business Expertise With Sharan Hegde

"Is there such a thing as too much money?" muses Sharan Hegde with a playful grin, setting the stage for…

9 months ago

Boat X The Archies Campaign Was An Interesting Mix Of Creators, Bollywood Stars And Orry

Zoya Akhtar has gone out and about to promote her upcoming film, ‘The Archies.’ From the very onset, she has…

12 months ago

Brands Celebrating India Vs. Australia Victory With Their Creativity

In our country, cricket is not just a sport, it is a religion in itself which is followed by crores…

1 year ago

The Growth Of India’s Wearable Tech Market

The wearables market is dominated by Made-in-India products while international brands like OnePlus, Xiaomi, Realme Oppo, and Apple are still…

1 year ago

Virat Kohli and KL Rahul’s Iconic Century: A Great Moment Marketing Opportunity For Brands

In India, cricket is more than just a sport. It is truly the spirit of our nation. The game is…

1 year ago