As the year is nearing its end, it is like a responsibility that is taken by the social media handles and platforms to show you the best of the year- personally and over the platform. YouTube has also carried out this.
The most popular types of YouTube content in India for 2022 are high-quality production videos with scripted content, including the long-form and Shorts formats. The most popular producers and videos on YouTube in India for the past year have been revealed, and the list serves as a good indicator of the country’s appetite for particular types of media.
The top 10 trending videos, top 10 music videos, and top 10 shorts are examined in the list. The top-ranked creators overall for the year as well as the breakout creators of 2022 have all been ranked by YouTube. Here is a list of the top YouTube videos from this year.
The top ten trending videos in India see game vlogs, comedy content and songs too. Vloggers and YouTubers CarryMinati, Ashish Chanchlani, Amit Bhadana, and Bhuvan Bam also made it to the trending videos list.
A video by Round2Hell has topped the list followed by a video by Ashish Chanchlani and CarryMinati.
“In this dystopian comedy from popular channel Round2hell, a city runs out of water, and a motley crew of characters goes in search of it. Along the way, hilarious bickering and plot twists ensue,” mentioned the YouTube blog.
Most people stream YouTube to listen to songs and see their favorite music videos. So here is the list of top Indian music videos that ruled the charts with Srivalli being number one.
According to YouTube, the top music videos were chosen based on views from Indian viewers who watched songs that were uploaded in 2022, omitting views that were the result of paid advertising.
While we mention the top 5’s here, you can check out the whole list here.
The majority of artists are not adopting various forms on the platform, i.e., both the long-form video and Shorts, in order to attract an audience, according to YouTube’s official blog post.
However, the list of the top 20 creators on YouTube was released too.
If a creator is posting and making better content over Shorts and they had better reach throughout with Shorts, that is mentioned too.
In response to a Moneycontrol query, “YouTube said this list is based on the number of subscribers gained in India this year. It excludes artists, brands, media companies, and children’s content, with a single channel per creator.”
Compared to creators who produce long-form content on the platform, Shorts have helped creators grow their subscriber base significantly faster and here are some of them that have topped the list.
According to its channel page, Shorts Break launched its YouTube channel in July 2021, and in just over 1.5 years, it has racked up 16.8 million subscribers!
The list of “Breakout Creators,” includes YouTube channels that have more than tripled their subscriber base in India this year, demonstrating this tendency for growth in some time based on their content only. The platform has released a list of ten creators with Harsha Sai and Ankita Bhawsar being the top two!
This development coincides with a sharp increase in short video consumption in the nation, which has also sparked competition with Facebook parent Meta (Reels), ShareChat (Moj and Takatak), Josh from VerSe Innovation, and Roposo from InMobi, among other local rivals. The majority of these services have been introduced since Bytedance’s TikTok was shut down in India in June 2020.
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