Mad Over Marketing (M.O.M) is an Indian marketing company founded in 2012 by Siddhant More. Its headquarter is situated in Bangalore, Karnataka. All kinds of advertising, brands, and campaigns are covered by M.O.M and are curated into exceptional engaging content. As stated on their LinkedIn profile, “The good, bad and ugly of Advertising! We applaud the best, and make fun of the rest”, clearly describes their core.
From March 25, 2021, M.O.M started their new initiative – ‘The Chitthi’. As per M.O.M, it’s “A short, less-than-10 mins emailer which will take you behind the scenes of the latest brand stories and business news, so you can be the smartest person in the room.” Also, it’s sent every Monday morning. They promised it would be with no jargon, no fluff, and there are no subscription fees! Netizens are surely happy with it being absolutely free. Although the first week was successful, in the second week the subscription increased 35% more. The newsletter was sent to more than 9, 500 subscribers.
Apart from this newsletter service, M.O.M also dabbles in the advertisement, podcasts, and workshops, and mind you, they all are very helpful and interesting content. You can subscribe to ‘The Chitthi’ by clicking here!
