In a surprising twist, James Stephen “Jimmy” Donaldson, popularly known as MrBeast, has taken an unimagined step into uncharted territory by directly uploading his first video on the X. This move has sent shockwaves through the digital community and sparked excitement among fans and industry insiders alike.
Elon Musk’s Nudge
The unexpected transition to X comes hot on the heels of a suggestion from none other than Elon Musk, the man behind X. Musk, responding to a fan’s comment, recommended that MrBeast explore the potential of the X platform by sharing his content directly on the social media platform.
First MrBeast video posted directly on 𝕏! https://t.co/ybWNeiVlAb
— Elon Musk (@elonmusk) January 16, 2024
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The Inaugural Video
MrBeast’s debut on X features a video titled “$1 Car vs $100,000,000 Car!!!,” maintaining his trademark style of engaging content. The video not only showcases MrBeast’s unique approach but also serves as an intriguing experiment to assess the platform’s viability.
$1 Car vs $100,000,000 Car!!!
— MrBeast (@MrBeast) January 15, 2024
I’m curious how much ad revenue a video on X would make so I’m reuploading this to test it. Will share ad rev next week ❤️ pic.twitter.com/amSSmddFht
Testing the Waters
Addressing the financial aspect of his high-budget productions, MrBeast acknowledged the challenges, stating, “My videos cost millions to make, and even if they got a billion views on X, it wouldn’t fund a fraction of it :/.” However, he expressed a willingness to explore the platform further once monetisation gains momentum.
$1 Car vs $100,000,000 Car!!!
— MrBeast (@MrBeast) January 15, 2024
I’m curious how much ad revenue a video on X would make so I’m reuploading this to test it. Will share ad rev next week ❤️ pic.twitter.com/amSSmddFht
Record-Breaking Response
The clip, accompanied by the caption, “I’m curious how much ad revenue a video on X would make, so I’m reuploading this to test it. Will share ad rev next week,” has already made a significant impact. Within less than 24 hours of its upload, the video has garnered more than 75 million views, showcasing MrBeast’s immediate influence on the X platform.
What Lies Ahead?
As fans eagerly await MrBeast’s future endeavours on X, this bold move marks a potential shift in the content creator landscape. The experiment challenges the status quo and opens up new possibilities for creators to diversify their platform presence. Stay tuned for more updates as MrBeast continues to navigate the uncharted waters of the X.