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YouTube is recognizing the highly active and diverse Shorts creative community in recognition of May being Asian Pacific American Heritage Month. You may view all of their APAHM creators’ imaginatively extraordinary content throughout the entire month on YouTube. These creators cover a wide range of topics with expertise and culture, from humor to beauty to food to art.
Kansas City, Missouri
In 2020, Lisa became well-known for making inventive movies of her popular home cooking. In less than two years, she has amassed over 4 million YouTube subscribers and 2 billion views because to her engaging and relatable food-related videos.
Lisa is a phenomenal, ground-breaking Asian American food designer. Her audience is quite diversified and international, and they are always interested in what she will attempt or cook next. In 2021, she was recognized as one of YouTube’s Top 15 Shorts makers.
She began her work as a culinary camera person, traveling to document small and family-run businesses—which she still finds to be one of her greatest joys.
Los Angeles, California
South Korean content producer SIMJIShorts makes funny videos on manufacturing rugs. Girls and women who reach out to her and tell her they are inspired by her to follow their own passions serve as a source of motivation for SIMJIShorts.
When she creates content, it seems as though she is genuinely advocating for something and illuminating her people. She now has the chance to forge her own path and pursue her own profession.
Tampa, Florida
SoupTimmy is a Rubik’s Cube content maker who not only cracks the most bizarre problems but also uses countless Rubik’s Cubes to create images of famous people or cartoon characters. Timmy has had a remarkable journey on Shorts, expanding and creating a community of Rubik’s Cube enthusiasts while turning it into a full-time career.
The best part, according to SoupTimmy, has been encouraging his Asian friends to pursue entertainment because it is not common or viewed favorably by Asian parents.
New York, New York
New York City-based content creator, student, and model Alana Lintao. She is well-known among Generation Z for her humorous short-form videos. She is committed to using her platforms to share joy and happiness, and she aspires to keep making a difference in her audience’s life through her online material.
Alana claims that in her ten years of video production, she has never seen the same level of community support as she has now. She has a place where she can interact with and pick up knowledge from other creators, and every week she is presented with fresh Shorts chances. Because of how successfully she can connect with her audience through content, she finds that she spends the majority of her time and energy on YouTube.
Because of this her channel skyrocketed to 100k subscribers and she received her silver play button in January!
Detroit, Michigan
Detroit, Michigan native Jon Kung is a self-taught chef and multimedia creator. Jon, who calls themselves a “Third Culture Cook,” has always felt as though they were raised with their feet firmly in two separate worlds, and they use that as the foundation for their expression. Before the Covid-19 Pandemic, their private dinners and classes in Detroit were the only places to experience Jon’s distinctive cooking and personality.
Jon began their career as a content creator in 2020 and has since accumulated over 2.4 million followers as well as tens of millions of views across their social media platforms. Chinese American food is Jon’s specialty, but it’s not just about the food; it’s about using it as a gateway to their unique worldview and culinary philosophy.
Nashville, Tennessee
Filipino-Canadian soulful pop/R&B performer Jerrica Alyssa is a dancer and vocalist with many talents. Jerrica is the ultimate triple threat thanks to her excellent Polynesian dance abilities, excellent lyrics, and excellent production.
Jerrica has grown a community of 844k YouTube subscribers, and her videos have had over 650M views. She even performed a duet with Ed Sheeran, one of her musical idols!
Birmingham, Michigan
Doctor Youn is a well-known holistic board-certified plastic surgeon and best-selling book whose mission is to inform his readers about a variety of surgical and non-surgical techniques while also educating them about beauty. For many years, he produced long-form content and racked up over 1 million members.
However, when Shorts debuted, he embraced them and experienced huge growth on his channel, eventually earning over 4 million followers!
New York, New York
Since starting to create content on YouTube in 2018, Shan Rizwan, a Pakistani and Filipino producer, has racked up over 2 million followers on social media. Shan has been actively supporting the AAPI community at this time, and she intends to use YouTube to spread this message. He has found it necessary to use his platform to highlight the various and brilliant voices within the AAPI community through interviews with up-and-coming artists like Laufey, 88rising, and other upcoming Asian musicians because he believes in the power of representation.
He is well known for his much-liked “What are you listening to?” street interview series, as well as for going on excursions with strangers to concerts and learning about their musical preferences.
Los Angeles, California
TV personality Jackie Fernandez, a two-time Emmy winner, works full-time as a content creator. In 2021, she began posting funny Shorts, and she has discovered it to be the most tolerant and helpful creator community.
Jackie claims that with the support of the Shorts team, she has been able to create and monetize a YouTube network, which she didn’t believe was feasible before Shorts. She is unashamedly Asian and a supporter of all things AAPI, thus she is extremely grateful to be a part of the community!
Seymour, Connecticut
A recent MIT graduate and content creator, Gohar Khan is on a mission to support students as they pursue higher education. He has gained 2.5M+ subscribers through YouTube Shorts since mid-2020 and regularly publishes educational videos geared at assisting students in their academic success.
Even more recently, they asked him for his tips on how to title Shorts films to get the most clicks.
Los Angeles, California
Kevyn Fong is a writer and content creator with over 10 years of experience in the digital/social media sector. His undergraduate studies in film production were completed at the University of Hawaii at Manoa. He started producing for and managing some of YouTube’s top artists after relocating to Los Angeles. He has collaborated with numerous groups, including those led by Leenda D, RCLBeauty101, Joseph Vincent, Alphacat, Niki and Gabi, The RackaRacka, Fung Bros, Richie Le, Steven Lim (Watcher/Buzzfeed), TubbyNugget, and Jubilee Media.
His own original content has received over 10 Million views through YouTube Shorts to date. He focuses a lot of his writing on the intersections between Asian Americans’ experiences and those of LGBTQIA+ people.
Los Angeles, California
Malvika is a Los Angeles-based Indian American model, actor, and developer of luxury digital fashion and beauty content (120K+ across platforms). She has enjoyed participating in the YouTube Shorts community nearly from the beginning. Her South Asian perspective and the impact her lively culture has had on her creative expression have made her a distinctive voice in the fashion industry.
She has been successful in creating a group of people, many of whom are South Asian like herself, who value beauty, fashion, and self-expression! Even many fashion magazines, such as Vogue, Glamour, Harper’s Bazaar, and L’Officiel, have covered her.
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