YouTube Shorts has been a big hit, and it’s now looking for ways to better integrate Shorts into its expanded viewing options, with a dedicated Shorts player soon to be integrated into YouTube’s smart TV app.
It is primarily viewed on mobile devices, but that could change soon that’ll provide a better viewing experience for Shorts on the big screen, helping to lean into content consumption trends.
According to Protocol, the platform has decided to increase its watching time on vertical videos on TVs: The Google-owned video service is getting ready to support YouTube Shorts.
YouTube will also gain better support for the company’s music service on smart TVs, and it is looking forward to launching split-screen viewing to its subscribers.
YouTube employees shared these plans at an internal partner event with hardware manufacturers last month. The event was dedicated to Google’s own Android TV and Google TV platforms.
Economic Times shared that according to their reports, the giant video sharing and social media platform is working to add its short-form video app ‘YouTube Shorts’ to YouTube TV, which is the innovative platform created by YouTube that offers live TV, on-demand video, and much more.
Moreover, the company has started to inform its partners about YouTube short’s support in YouTube’s app that runs on Android TV and on Google TV.
Along with the expansion of Shorts to the TV app, YouTube’s also adding new YouTube Music features for connected TVs, including the ability to browse playlists, and add songs and albums to your YouTube Music library directly from the TV screen.
YouTube’s also working on a new ‘Mosaic Mode’, which will enable subscribers to display up to four live feeds on screen at one time, with the screen divided into quadrants.
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